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The British Consumer Index is a trading name of DataTalk Research Ltd
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Disabled consumers’ access and use of communications services
Ofcom report based on British Population Survey data.
Who will spend big this Christmas?
Latest analysis of BCI Data by CACI
Election Result does nothing to restore Confidence.
Financial Optimism continues to fall post election.
Financial Optimism Falls Pre Election
Will this be a repeat of 2010?
See the latest (Q1 2015) quarterly presentation of the BPS/CACI analysis of Shopper Confidence HERE.
Financial Optimism Recovers in October, Particularly in Scotland!
The On-line Opinion Poll that could cost £13.2 billion
Financial Optimism Falls in September, particularly in Scotland
Consumers rediscovering their ears
Email, forget acquisition it’s now purely a relationship tool (see Digital Strategy Consulting article)
Has digital made traditional media 'novel'?
6 year trend data reveals changes in consumer attitudes to marketing communication channels.
Why ITV are right to be optimistic.
Q3 2013 Door Drops Relative to Other Channels
Real friends and family most Influential
Real Friends and Family over twenty times more influential than Social Media Friends
Mobile Marketing, the New Junk Mail?
The British Consumer Index now has the 2014 versions of Acorn geodemographic codes.
Our very own Dr Tim Drye has climbed yet another podium. Folowing on from winning the Data Strategy Award and becoming the 2013 addition to the DMA wall of fame. May 1st saw him pick up the title of Data Scientist of the Year at the Data IQ awards.
Almost half of those who do not use the internet are under 65 yrs old.